About us

Born on April 26, 1990, in the vibrant heart of Harlem, New York City, Ismael Rosado—better known as IzzydaBeast—emerged from Ulysses S. Grant projects with a story that embodies resilience and hope. Despite facing the profound loss of his father at a young age, which plunged him into a deep struggle with depression, Izzy found his saving grace in music. At just eight years old, rap became not only an escape but a powerful form of expression that lifted him above the hardships of street life and his personal sorrow.
Drawing inspiration from legendary artists like Biggie, 2Pac, Nas, and Eminem, Izzy’s journey was also shaped by the influence of his older brothers, Armando and Israel. Their freestyle sessions ignited a fire within him, fueling his passion and helping to refine his skills as a rapper. The tragic loss of his brother Israel in 2004 only deepened his resolve, driving him to write with fervor and freestyle with friends in school and the neighborhood. At 16, he recorded his first song alongside his brother Daniel, known in the music realm as Danny-Rosé—a moment that marked the beginning of his artistic legacy.

Now, at 35, Izzy stands as a devoted husband and proud father of a daughter and son, embodying love and dedication in all aspects of his life. He has recently completed his debut album, “Emotions of a King,” a powerful testament to his growth as an artist and the countless hours of work he has poured into his craft. In addition to his musical endeavors, he serves as Co-CEO of Carter Kings L.L.C., building on his experience as Co-CEO of Royal Dynasty Entertainment L.L.C.

With unwavering patience and relentless determination, IzzydaBeast is poised to seize his moment. His journey is not just about personal success; it’s a beacon of inspiration for others who may also be navigating their struggles. Through his music and story, he aims to uplift and motivate, reminding us all that no matter where we start, we can rise and shine.